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Full Aanalysis of Lip Glaze OEM Customization

Lip glaze has become the fastest growing category of global cosmetics with high color rendering, long-lasting makeup effect and portable experience.
Euromonitor data shows that the global lip glaze market size is expected to reach $18.5 billion in 2024, with an annual growth rate of over 14%.

Color Customization

Supports 1:1 color number restoration, covering matte, mirror, velvet and other effects. You can also develop various popular colors, such as low-saturation milk tea color, gray rose, cold-brewed nude powder, etc. In addition, our outer packaging is also customized, whether it is noble and luxurious style, Chinese classical style, or quaint style, there is no problem. We have professional designers at Yunmei to design product packaging for you.

Big Brand Reproduction

Color imitation: Analyze the RGB value of big brand colors through a spectrophotometer and adjust the color powder ratio.

Texture optimization: replace patented ingredients with other technologies or ingredients

Texture Customization

Matte matte: high content of color powder + silicone elastomer, advanced makeup, long-lasting and non-fading, add soft focus particles to hide lip lines;

Mirror water light: film former (such as PVP) + volatile silicone oil, glass lip effect, girlish feeling;

Velvet mousse: spherical powder + lightweight oil, soft focus matte, smooth and non-drying;

Translucent jelly: low viscosity oil + hyaluronic acid, can be superimposed with temperature-sensitive color-changing particles;

Lip mud texture: kaolin + oil mixture, in addition to conventional lip glaze packaging, can also be customized hose extrusion packaging;

Dual-effect lip glaze: double-layer formula (oil phase + water phase), support one tube of two colors.

Innovative Packaging Design

Lipstick box + moisturizing lipstick separation design
Advantages: Extend the shelf life of active ingredients (such as vitamin E, plant extracts), Portable makeup touch-up to meet the needs of "streamlined makeup bag".

What Should Be Considered When Customizing Lip Gloss
Lip gloss is a beauty product that combines the color saturation of lipstick with the luster of lip gloss. It can easily create various makeup effects such as mirror and velvet, and has become a popular choice for enhancing the refinement of makeup. However, the texture and durability of lip glosses vary significantly. Moreover, the skin around the lips is thin, tender and prone to dryness. Choosing the wrong product not only easily leads to problems such as dryness and sticking to the cup, but may also cause discomfort in the lips. Whether it is ordinary consumers choosing personal products or beauty brands cooperating with OEM/ODM, they all need to master the scientific logic of selection.

Lip Condition
The core of choosing lip gloss is to match the condition of your lips and your skin tone, which is consistent with the logic of makeup remover products being suitable for your skin type. Those with dry and flaky lips should give priority to choosing moisturizing lip glazes containing shea butter and squalane, such as mirror lip glazes, to avoid matte lip glazes aggravating dryness. People with good lip conditions can choose various textures such as velvet and matte according to their preferences.

Skin Tone Compatibility
Skin tone is crucial for choosing the color of lip gloss. People with yellow skin are suitable for warm tones like rotten tomato color and caramel color, which can brighten the complexion and make one look energetic. Cold white skin has better compatibility. Cold color tones such as bright red and plum color can highlight one's temperament. For natural skin tones, you can choose everyday colors such as milk tea color and bean paste color to create a fresh and natural makeup look. As a professional OEM/ODM manufacturer, Yunmei Cosmetics can customize exclusive color codes according to different skin tones and lip needs, covering all kinds of consumer groups.

Core Component
Lip gloss comes into direct contact with the mucous membrane of the lips and is easily absorbed into the human body through diet. Therefore, the safety of its ingredients must be given top priority. High-quality lip gloss contains mild ingredients such as vitamin E and plant extracts, which not only beautify the lips but also reduce irritation. When making a purchase, consumers should carefully check the ingredient list and avoid products containing harmful components such as heavy metals like lead and mercury, coal tar pigments, and irritating preservatives. Long-term use of these components may cause pigmentation on the lips and even pose a threat to health.

Security Guarantee
Yunmei Cosmetics strictly adheres to international cosmetic safety standards. All raw materials for lip gloss have undergone multiple screenings such as heavy metal testing and skin irritation tests to ensure product safety from the source. For special needs such as those for mother and baby products and sensitive skin, we can also customize mild formulas free of fragrance and alcohol to build a solid safety line for our partner brands.

Texture
The texture of lip gloss directly determines the makeup effect and the usage experience. The mirror-like lip glaze is moisturizing and gives a transparent and lustrous appearance after application. It is suitable for creating a sweet and lively makeup look, but be careful that it is prone to sticking to the glass. Velvet lip gloss is light and thin, and after forming a film, it presents a matte effect. It has strong makeup retention and is not easy to stick to the cup. It is the first choice for creating a high-end makeup look, but some products may require a good lip base. The water gloss lip gloss combines the advantages of moisturizing and lustrous. After applying it, the lips become tender and plump, making it suitable for daily commuting.

Makeup Effect Requirements
Yunmei Cosmetics has a mature production process, which can precisely control the texture, color intensity and duration of lip gloss. From the popular air velvet lip gloss to the water gloss mirror lip gloss, it can achieve stable mass production, meeting the diverse product layout needs of brands.

Usage Scenarios
The packaging of lip gloss not only affects the appearance but also relates to the convenience of use and the preservation of the product. The design of the brush head is particularly important. A flat and beveled brush head can precisely fit the lip shape and facilitate the outlining of the lip line. The round-tipped brush head is suitable for large areas of application, enhancing the efficiency of makeup application. Press-type packaging can precisely control the amount used and avoid waste. The rotary packaging is convenient to use and suitable for touch-ups when going out.

Packaging Design
For brand owners, unique packaging design is an important highlight to attract consumers. Yunmei Cosmetics offers comprehensive packaging customization services. From the material of the tube body, shape design to logo printing, all can be exclusively created according to the brand positioning. Support small-batch trial production to help brands quickly test market responses while meeting the demands of large-scale production.

Price
The price range of lip gloss is quite wide. When making a purchase, it is necessary to rationally balance the price and quality. Among the affordable lip glosses, there are many high-quality and cost-effective items that are fine in texture, safe and gentle, suitable for frequent daily replacement. High-end lip glosses have more advantages in terms of raw material quality, unique color numbers and usage experience, making them suitable for those who pursue quality and individuality.

As a source OEM/ODM manufacturer, Yunmei Cosmetics reduces costs by centrally purchasing raw materials and optimizing production processes, providing high cost-performance production solutions for cooperative brands. Whether it is the affordable series targeting the mass market or the luxury series positioned at the high end, both can control costs while ensuring quality, making the products more competitive in the market.