Your Premium Eye Shadow Partner
Turnkey OEM/ODM Solutions for Seamless Brand Creation
OEM/ODM Eye Shadow: Where Professionalism Meets Unique Formulations
Over 10,000 mature formulas are available for your selection. We can fine-tune the fragrance, texture, skin feel and efficacy to meet your specific needs, creating a unique formula exclusive to you. Every formula is market-tested and proven.
Cream |
Glitter |
Liquid |
Mashed potato-like |
Powder |
Once the Formula's Chosen, We've Got the Rest Covered!
Tailored for OEM/ODM clients, we offer a one-stop service. Our expert team designs products to match market trends and your brand. We carefully source packaging materials for quality and appeal. With a reliable logistics network, we ensure timely delivery. Just tell us your needs, and we'll make it happen.
Daily Nine Color Eyeshadow |
Glitter Eyeshadow |
Glitter Highlight Eyeshadow |
Glitter Powder Eyeshadow |
Liquid Highlight Eyeshadow |
Matte Highlight Eyeshadow |
Pearlescent Eyeshadow |
Powder Eyeshadow |
About Yunmei
Yunmei was founded in 2005, focusing on OEM/ODM one-stop service, to provide global users with safe and efficient efficacy skin care products. 20+ years of research and development, 30+ patented technologies, 92% efficacy verification pass rate, 30000㎡ smart factory through the United States GMPC and the EU ISO double certification. Shiseido expert team technical support, serving 180+ countries worldwide. Guangdong High-tech Enterprise certification, to provide you with safe, efficient, reliable skin care products.
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Proposal
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Formulation determination
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Your Premium Eye Shadow Partner
OEM Customized Eye Shadow
Considerations When Buying Eyeshadow
OEM Customized Eye Shadow
Customization Process
1. Demand communication and formula development
The brand provides product positioning (such as matte, pearlescent, metallic effects) and target user groups. The OEM factory designs the formula according to the needs, adjusts the color saturation, texture (powder/paste/liquid) and special effects (waterproof, anti-allergic, etc.).
The formula must pass safety tests (such as heavy metals and microbial testing) to ensure compliance with the "Regulations on the Supervision and Administration of Cosmetics".
2. Raw material procurement and production preparation
The factory relies on supply chain resources to purchase raw materials such as pigments, fillers (talc, mica), adhesives, and some high-end products may add plant extracts (such as aloe vera, green tea polyphenols).
Packaging design is promoted simultaneously, providing a variety of options such as aluminum trays, magnetic boxes, and environmentally friendly paper boxes, supporting brand logo customization and anti-counterfeiting technology implantation.
3. Production and molding process
Mixed grinding: high shear mixer ensures uniform distribution of powder, and bead mill refines particles to 5-10μm to improve the fineness of touch.
Molding technology:
Pressure method: suitable for matte and micro-pearlescent eye shadows, which are shaped by a press and have low cost.
Baking method: high content of pearlescent pigments can be added, the finished product has a soft texture, supports "wet and dry use", and presents a metallic luster.
Liquid/paste eye shadow: solvent wetting and drying process is required, and the evaporation rate is controlled to avoid caking.
4. Quality inspection and packaging
Drop test, color consistency test and stability evaluation (high temperature/high humidity environment simulation) are carried out.
The automated packaging line completes boxing and labeling, and supports small batch customization (such as limited edition gift boxes).
Customizable Options: Meet Diversified Needs
1. Color and texture
Color number customization: color card accurate matching, support gradient, marble pattern and other innovative designs.
Texture innovation:
Matte: suitable for daily and puffy eye people
Metallic glitter: using baking process, the particle diameter is controllable (0.1-3mm);
Cream to powder*: turns into powder when touching the skin, with both color rendering and durability.
2. Additional functions
Add antioxidant ingredients (vitamin E, coenzyme Q10) to prolong the makeup effect;
Sensitive skin-friendly formula: no fragrance, low-allergenic adhesives (such as xanthan gum instead of traditional preservatives).
3. Packaging and brand linkage
Material: acrylic, metal, recyclable plastic;
Structure: two-color platter, magnetic refill, portable pen-shaped design;
Joint customization: limited edition in cooperation with IP and artists to enhance brand recognition.
Considerations When Buying Eyeshadow
Eyeshadow is the core item for creating a delicate makeup look, but choosing the right eyeshadow not only concerns the presentation of the makeup effect but also directly affects the health of the skin around the eyes. The skin around the eyes is the thinnest and most tender area of the face. Choosing the wrong eyeshadow may cause allergies, redness and swelling, and other problems. Whether it is daily consumers choosing products for personal use or beauty brand owners screening OEM/ODM cooperative manufacturers, it is necessary to clarify the key considerations.
Skin Type Around the Eyes
Just as buying body lotion requires matching your skin type, when choosing eye shadow, you should first consider your own eye conditions and makeup needs. People with oily eyelids are prone to smudging makeup. They should give priority to choosing baked or matte eyeshadows that have strong makeup retention and a dry texture. Dry eyelids are prone to powder sticking. Cream-like eyeshadow containing moisturizing ingredients or fine pearlescent eyeshadow are more suitable. For sensitive skin around the eyes, it is necessary to avoid irritating ingredients. Products with natural soothing formulas are a safe choice.
Makeup Requirements
From the perspective of makeup scenarios, low-saturation earth tones and milk tea-colored eyeshadows are suitable for daily commuting to create a natural pseudo-natural look. For parties or special occasions, you can try polarized glitter or metallic eyeshadow to enhance the eye-catching effect of your makeup. As a professional OEM/ODM manufacturer, Yunmei Cosmetics can precisely meet the needs of different eye skin types and scenarios, providing a wide range of formula options.
Core Component
The safety of eye shadow ingredients is of Paramount importance, as it directly affects eye health. High-quality eyeshadow is enriched with mild ingredients such as chamomile extract, vitamin E, and squalane, which not only shape the eyes but also care for the skin around them. When making a purchase, consumers should carefully check the ingredient list to avoid products containing harmful components such as phthalates, formaldehyde relearers, and artificial synthetic pigments. These components may cause eye allergies, pigmentation, and even affect health if used for a long time.
Security Guarantee
Yunmei Cosmetics strictly adheres to the EU cosmetic safety standards in ingredient control. All raw materials undergo multiple tests and safety evaluations to eliminate harmful components from the source, providing reliable safety guarantees for consumers and cooperative brands. Whether it is basic or functional eyeshadow, it can achieve a dual balance of safety and makeup effect.
Texture
The texture and color intensity of eyeshadow directly determine the usage experience and the expressiveness of makeup effect. When choosing powdered eyeshadow, pick one that is fine and smooth. The powder should not fly or clump when removed and should fit the skin well after application. Cream-based eyeshadow should be moisturizing and not sticky. After application, it should adhere evenly without obvious streaks. When it comes to liquid eyeshadow, attention should be paid to its fluidity and film-forming speed. High-quality liquid eyeshadow forms quickly, is less likely to come off, and can also create a unique luster.
Color Rendering Index
In terms of color rendering, beginners are suitable for medium color rendering eyeshadow, which has a high tolerance for errors and is less likely to cause the problem of applying too much. Experienced makeup artists or professional makeup artists can choose high-chroma eyeshadow, which has a stronger color expressiveness and can easily create a rich makeup look. Yunmei Cosmetics can customize eyeshadow products of different textures and color intensities by precisely controlling the production process, meeting diverse demands.
Packaging Design
The packaging of eye shadow not only affects its aesthetic appeal but also relates to the convenience of storage and use of the product. From a practical perspective, well-sealed packaging can effectively prevent powder from getting damp and deteriorating, thereby extending the product's shelf life. An eyeshadow palette with a built-in mirror and a portable eyeshadow brush is more suitable for touch-ups when going out. For beauty brand owners, packaging is an important carrier of brand image. Unique appearance design can enhance the competitiveness of products.
Price
Finally, when purchasing eye shadow, it is necessary to comprehensively consider the price and cost-effectiveness. It is not the case that the higher the price, the better the quality of the product. Among the affordable eye shadows, there are also many high-quality and cost-effective items with fine texture, safety and mildness, which are suitable for frequent daily use. High-end eye shadows have more advantages in terms of the rarity of raw materials and the uniqueness of colors, making them suitable for those who pursue quality and individuality.
As a source OEM/ODM manufacturer, Yunmei Cosmetics eliminates the intermediate circulation links, controls costs through large-scale procurement and meticulous production, and provides high cost-performance production solutions for cooperative brands. Whether it is the affordable series targeting the mass market or the high-end luxury series, they can all achieve cost optimization while ensuring quality, making each eyeshadow competitive in the market.
Considering a private label Skin care brand?
Get started with these 10 must-ask OEM/ODM questions every entrepreneur needs to know.
Are there factories and laboratories that can be visited?
Of course, we support factory inspections.
Do you support exclusive formulation research and development with confidentiality agreements?
Yes, we have a professional R&D team and abide by business secrets.
How to evaluate the R&D strength of OEMs?
Check whether the laboratory configuration has an independent laboratory (not outsourced) and equipment list.
How can OEM help brands with marketing?
Provide finished product shooting material packages and jointly develop clinical test reports.
How long does it take to develop and produce a custom skincare product?
ODM: 4–8 weeks (using existing formulas).
OEM: 3–6 months (includes R&D, testing, and production).
Factors affecting timeline: Ingredient sourcing, stability testing, and packaging lead time.
How do ensure product safety and quality?
Stability & compatibility test reports (3–6 months). Patch test results (for sensitive skin claims). GMP, ISO 22716, or FDA-certified facilities.
Can customize the packaging with my brand logo?
Yes! Most manufacturers offer: Label printing (matte/glossy, embossing) ,Custom bottle shapes, Eco-friendly options (PCR plastic, glass, biodegradable tubes) .
Can request samples before bulk production?
Yes, always request samples!
What is the minimum order quantity (MOQ) for private label skincare?
Typically 1,000–5,000 units per product, but some manufacturers offer lower MOQs (e.g., 500 units) for startups.
What is the specific OEM cooperation model?
Under the OEM model, the brand provides product formula, production process and packaging design requirements, and the OEM factory produces according to these requirements.

















